Choice Architecture: Making Healthy Choices Easier

$9.95

Classic economic theory suggests that humans make decisions by weighing information, analyzing benefits, and then choosing the most rational decision. The reality is we often rely on rules-of-thumb, social proof from our community, or our current mood, among many other factors big and small, to make our decisions. Knowledge, skill, and willpower are valuable tools, but designing our environment to make good choices easier could make all the difference in the journey toward health.

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This webinar was presented live on Tuesday, January 30. You are purchasing a recording. Any offers or discounts mentioned during the webinar may no longer be valid.

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ABOUT THE PRESENTER

Andrew is a recognized speaker in the fitness industry, master trainer, and formerly served as Director of Education for Aktiv Solutions. He is a NASM and NFPT Certified Personal Trainer and Behavioral Change Specialist, creator of the MostFit line of fitness equipment, and has developed comprehensive fitness and wellness initiatives for health club & workplace wellness programs. Andrew’s passion centers around user engagement and human behavior.